SEO Theory – SEO Theory and Analysis Blog
Algorithm analysis, Web community relationship analysis, SEO practices and techniques, industry news, etc.
From the category archives:
“Essentials of Off Site SEO” is an article I could have written, except I did not write it — I only wrote the original article on which “Essentials of Off Site SEO” was patterned.
It appears that a company in India, offering SEO services, has rewritten one or more SEO Theory articles and distributed them through [...]
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News organizations around the world are reporting that both the European Union and the U.S. Department of Justice have approved the Microsoft-Yahoo! search-advertising deal.
That will most likely prove to be the undoing of the Yahoo! search brand. History teaches us that when search brands lose their uniqueness people abandon them quickly.
Yahoo!’s worst business decision [...]
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The Microsite Debate addresses the artificial aspect of when brand-strength Web sites spawn child sites, microsites. The debate does not, however, really look at the natural evolution of sites that evolve into networks.
Having gone through this process more than once, I have to admit that it has never struck me as a major force [...]
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