From the monthly archives:

December 2009

A comment on SEOmoz’ latest bogus PageRank sculpting test

by Michael Martinez on December 29, 2009

Once again the non-discerning SEO community has come out of the woodwork to praise a nonsense report from SEOmoz that offers absolutely no credible information.
Danny Dover (who I am sure is probably a really great guy with lots of friends) published a very poorly written report on yet another test that supposedly “proves” PageRank sculpting [...]

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SEO Certification – Is SEO Certification For Real?

by Michael Martinez on December 21, 2009

SEO Certification is a really scary topic. There are dozens if not hundreds of Web sites offering SEO Certification and, in an industry that has no professional standards, many of these sites claim to base their certifications on “peer reviewed” processes and nationally recognized standards. I know of only one established peer-reviewing group [...]

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Using swarm theory to balance viral propaganda

by Michael Martinez on December 15, 2009

Shakespeare is a monkey’s uncle
It has oft been said that if you give a large group of monkeys (or chimpanzees) typewriters and lock them away for long enough, they’ll eventually reproduce the entire works of Shakespeare (and we’re assuming that all the poor critters do is type away for eternity). I’ve read some scientific [...]

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