SEO Theory – SEO Theory and Analysis Blog
Algorithm analysis, Web community relationship analysis, SEO practices and techniques, industry news, etc.
From the monthly archives:
I’ve been seeing an increase in risky linking behavior over the past year. That may seem counter-intuitive to people who are knowledgeable about Google’s anti-link spamming efforts — it certainly seems so to me. But then, when you look at the economics of the situation, Google is probably doing more to increase the [...]
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David Castle has absolutely nothing to do with hacking for links. I just don’t have time to do two separate posts here today.
David Castle, known to many people in the SEO community as CTABUK, passed away last Saturday after a brief battle with a very aggressive cancer. I only just learned of his [...]
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You manage a large Web site with thousands or millions of pages of content and sometime in the last two years you resorted to using rel=’nofollow’ on internal links in the hope of “improving” your search performance. Having drunk the kool-aid you looked at metrics and concluded that maybe it worked. And you [...]
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