From the monthly archives:

September 2008

Recession-proof Search Engine Optimization

by Michael Martinez on September 30, 2008

Here in the United States, people are losing their jobs, losing their ability to borrow against the equity in their homes, and they are using all their available credit card balances months in advance of the Christmas shopping season.
In a consumer-driven economy, the declining ability of consumers to spend money affects many industries. We’ve [...]

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Search Engine Submission – Web Site Submission

by Michael Martinez on September 29, 2008

It’s unfortunate that many SEO firms still offer “search engine submission” as part of their services. Most people in the SEO industry know there is little to no value in using search engine Submit URL pages, although Google has just updated its Google web site submission interface.
The major search engines (Ask, Google, Live, and [...]

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There is more to trust than links

by Michael Martinez on September 26, 2008

Every now and then I see someone equate “trust” with “links” in an SEO forum or blog post. I suppose it was inevitable that people would eventually morph their “authority site” buzz expressions into “trusted site” buzz expressions. The SEO community embraces many ideas at the same time, so there is always an [...]

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