SEO Theory – SEO Theory and Analysis Blog
Algorithm analysis, Web community relationship analysis, SEO practices and techniques, industry news, etc.
From the monthly archives:
How competitive is a query? When SEOs want to piss on each others’ parades, the first words out of their mouths are often along the lines of: “That’s not a competitive query”. That usually means, “I don’t compete in that query so it doesn’t mean anything to me so I’m going to be [...]
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I have updated the SEO Theory SEO Glossary with new definitions (culled from more recent SEO Theory posts). I’ve also standardized the entry formats although I’ve left the commentary in place. I’ll probably come back and clean up the commentary in the next update. You’ll see I added a section on search [...]
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As the demand for experienced SEO technicians increases over the next few years, the industry may feel pressure to increase specialization. Skillset specialization offers advantages and disadvantages that don’t necessarily cancel each other out. For example, working only with specialists improves an organization’s ability to focus resources where they are most needed; thus, [...]
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